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Inquiry Questions:

•  What might the overall personal and business goals for this site be?
I think one of the goals for this site is definitely to provide the players with a “fun” challenging game that they can play and learn without realizing they are learning.

In the characters section of the game,Chiko is described as shown below:

This implies to me that they are trying to teach children that you should not be overconfident and that you should think through your actions.

Business goals may be to actively show their audience that they are actively involved in creating innovative products that are beneficial to their community. This is not a simple game and it leads me to believe that they do care about their community or that they were able to pay designers who are very good at their job and do care as well.